The type of communication I respond to the most is visual communication. It captures my attention more than verbal, audio or written communication. This is because I feel it is the first to spark my recollection, equating to myself having a stronger connection to a message I am intended to receive. Those visual concepts engineer my thoughts when I see a visual concept. Visual communication and its tactful imagery help remove myself from the present world for a moment. It captures my attention enough to have my mind block out the outside noise, allowing myself to process and conclude the messages I ingest. Even if that moment is only a few seconds their effects are enduring and become a piece of my conceptual thoughts. Visual communication promotes deeper thought in my mind.
A necessary tool for visual communication would be a type of simplistic imagery that can be understood quickly. I believe first impressions hold more value than other impressions because the impact of them is longer lasting. A first impression determines on how you start to perceive the second. Another necessary tool for visual communication in my opinion would be color. Color associates and further interprets the setting and context in a message. The importance of colors in visual communication also boils down to it being able to excite and provoke emotions within you. Connection is usually felt with more than one emotion that evokes a resonating feeling within your mind.
One company that has strong visual communication is Warner Brother productions. It’s more than ironic that the business they provide is visual communication. It has represented their entity after every movie it has produced ever. This logo promotes millions of movie viewers with strong visual communication. This provides a connective tie people can recall and reminisce in previous memories of favorite movies they watched produced by Warner Brothers.
Another symbol that is widely known is used by SnapChat. This is an application that provides visual communication. It allows people to send and receive picture messages on your phone. Recently this application has evolved with options to add written, visual, audio and verbal messages via picture or video. This is a company that has mastered the art of visual communication has close to a billion interactive everyday users in today’s society.
This logo is the first logo I remember when accessing the internet when I was a young. The FireFox logo stimulated the animation imagery that plays sporadically in my mind. The fox and a globe represent surfing the internet swiftly like a fox. I still felt those emotions even though every time before the last time I used it, it was extremely slow to upload the internet. The power of visual communication can be profound.
These symbols are easily recognizable with the entity it represents. The simplistic imagery used are icons that are icon for the function it produces. This establishes product criteria within the consumer. Each symbol does its purpose as a logo for its respected function.
